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October 9, 2019

Co-existence of SEO and PPC- not just a Recommendation but Compulsion with new Google Updates

Time and again it is proven by Google that whether you are trying to promote your business organically or via paid campaigns, Quality of your content and Quality of your service matters equally! And the most recent update of Google PPC Ads proves the point. Previously, there was no certain way to determine where your Ad will be shown on the SERP. The Top and Average Ad Ranks alloted were only to determine the position of your Advertisement in terms of number of bidders. For instance, if there are five bidders and your Ad rank is number 1, then there would […]
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