Everyone is talking about the biggest deal announced of the purchase of LinkedIn at $26.2 billion, all-cash deal, for $196/share vs. their closing price of $131.08 (64% premium). All are talking about why Windows did that, but after going through all that here are some take away from the deal about how we the users can profit from this deal apart from the giant companies.
Microsoft is always willing to push its assets towards the professional extreme. Whether it be Office or Skype Communication, it always offers the best of the professional edge to all of its assets. And in this span of the digital revolution, LinkedIn is the only platform to cover the Professional scale in Social media platforms. Even the personal acquisitions of LinkedIn in the past such as Slide Share and its advertisement platform Lynda.com will provide a big boost to the customers of Microsoft Office.
Both the platforms were kind of Saturated in their eras and needed a twist to innovate in the field further, now with the help of Expert devices of Office, you will be able to add great value to the Resume Creation services of the platform. If the rumors are meant to be true the Microsoft will also launch the new course and certified exams to give users of LinkedIn a certificate and training in becoming an expert in Microsoft Office. Thus, just like Google Adwords you can also flaunt on your Ms Office skills with this certificate. It can be highly useful as you can easily qualify in interviews in companies who require great Office Skills. Plus with the huge professional network at your disposal, you Microsoft can also ask reviews about products and also pitch new products. Thus, Product Innovation + LinkedIn Network/Data = Profit? Previously LinkedIn has been slow at pushing out new products, features, and services. Their website has some laughable issues in the eyes of product engineers and design professionals, and from the naked eye, you can tell that many features and extensions were poorly integrated. Perhaps now with the Technical Expertise of Microsoft, you will have all that issues solved.
In the past also Microsoft has done some aggressive Acquisitions such as Skype, Nokia, and others, but this is by far the most expensive acquisition by Microsoft. These acquisition may not seem as useful for you and company in the meanwhile but, after 5 years may be you will see the actual results of the Acquisitions. With millions of people moving digital daily, this was the best time to acquire. Just as Google profited from Youtube and Facebook from Instagram and Whatsapp, Microsoft will also have their share of the fortune in the distinct future. Just for the record the stock value of LinkedIn was sliding down from last 6 months, and to get 60% premium on the market price of the share, only a fool would refuse the offer. But apart from all this, users will see the benefits of this acquisition and it can be said it is an added advantage to both the users and drawbacks none. Thus, it clearly proves it is a win-win situation for all.